Book Review: The One-Week Job Project

After finishing university, Sean Aiken embarked on a tour of North America working one job per week for 52 weeks. The One Week Job Project describes his journey over that year and what it's like to work at 52 different companies. I heard Sean speak a few weeks ago, and loved his stories and ideas. … Continue reading Book Review: The One-Week Job Project →

Book Review: Pension Ponzi

Pensions. Bring that up at a party and watch everyone's eyes glaze over. It really is more exciting to talk about paint drying than about pensions and actuarial tables, but bear with me. Pension Ponzi by Bill Tufts and Lee Fairbanks is actually a mostly interesting book. The book is actually about two core issues: … Continue reading Book Review: Pension Ponzi →

Book Review: You Can’t Fire Everyone

Hank Gilman is the Deputy Editor of Fortune, and You Can't Fire Everyone is a meandering blend of thoughts on management, leadership, hiring and firing people. Gilman has a witty and engaging prose style. I didn’t really learn anything from this book, but yet I happily read it cover to cover, wondering what crazy rant … Continue reading Book Review: You Can’t Fire Everyone →

Book Review: Onward

Onward is an enigmatic but fascinating book. It reads like a memoir, shareholder report, Howard Schultz’s personal diary, and corporate promotional material at the same time. It is simultaneously brashly conceited and remarkably humble, while being completely engaging from cover to cover. The book details Schultz’s journey as he returned as ceo (Starbucks uses lower-case … Continue reading Book Review: Onward →

Book Review (aka my 2 cents): Love Wins by Rob Bell

The Marketing Campaign The viral marketing campaign for Love Wins was simply brilliant. It should be studied by any marketing student looking to market a product. I don’t know how intentional everything was, but it worked, and I hate the fact that it did. I saw the Rob Bell "trailer" video on a friend’s Facebook … Continue reading Book Review (aka my 2 cents): Love Wins by Rob Bell →